IG is still king, "i love la" (i love it) & fashion dispatch
Instagram is so back.
In the end, lets face it, we can’t give up our digital addiction. We just can’t. Plus we can’t just ignore decades of programming. We love interfaces. I feel this is why we gravite towards simulation theory. It reveals that life might just be an interface.
I’ve been contemplating, how I will share, and upload to the internet from now on. I love sharing. I like uploading my selfies, my pov’s, my photography, my videos, my logs, my dispatches, etc. I love content. I have a design office for christ sakes.
Some one was going to win the race, and I feel it has to go to Instagram. From the interface point of view, I really like Instagram. It has my friends, my para-social relationship friends, and the world essentially at my disposal.
Where is Rachel Sennott really making us feel like she’s the friend we all want? On her instagram. It feels organic, authentic, and smart. Its also this glam, sexy combination that yells taste. Is our girl smart? Off course. She’s out there on TikTok or at least her team, but I believe its actually her, reposting, and commenting on all of the “I love LA” reposting, and UGC content I see on TikTok. As she should. Thats the smart move.
All the cast members of the new HBO show “I Love LA” are masters of keeping us glued to our phones. Watching them look fabulous, hot, and ready during press tours and backstage photos, they’re dominating this opportunity they have all been given. Through what ever means, since we do have some nepo babies but I feel that makes it even better. Life is now and will be filled with humans that will inherit power through genetics, and last names. Deal with it.
Rachel doesn’t just go for the classic old media avenues. Don’t get me wrong, I loved the black and white, Cosmopolitan shoot. Divine. Typical, and over used concept, but still divine. She looks wow, I mean they all do.
Casting was done to perfection.
Rachel doesn’t stop there. She recently hit us with a shoot with DAZED. Digital cover o print I don’t know. I fucking love it anyway. Dazed is a hit and a miss for me lately. And that is fine. They are still an amazing publication, truly cool. I can tell when they enjoy the prep to what they are shooting, and I can tell they love this one. It screams art cover with chic tones of comedic smart sexy woman.
I didn’t know the photographer, Alyssa Kazew. I can tell she has some great runway, great for her. This Dazed shoot made me a fan.
I chose a side, and I am ready for the consequences of being team “I Love LA”, team Rachel. To see her idea, her and the team’s writing being executed for the show has been the final experience. The episode building, with all the right tones of anxiety and cringe, to make you think about your own happenings, with drugs, lies, and keeping up with a fast paced cities like LA, or in my case Mexico City. The show has to exaggerate but still im having PTSD (just being dramatic) sometimes while watching connecting to past stories. Also maybe projecting myself, since I have a job that can relate more to the show easily. But there is nothing better then to have a show structuring certain part of your lore in real life. “I love LA”, will open a new portal. Thank you Rachel.
HBO do your job, fund, more show like this.
Extra link:
Found it really entertaining and funny. Rachel again, a godess. Kareem, also funny as hell. Go watch it. The uncut version is not that long.
To finish this letter, I honestly don’t have anything to dispatch from the fashion trenches. I have to deep dive this month, and maybe I find something interesting to talk about. If anything, Rachel, and the her new show are fashion to me right now. The attitude of the show should be inspiring to create some amazing aesthetics in the upcoming editorials I have in mind. Photographers like Alyssa proved that.
Talk to you soon,
Lui









